It's not even the Adver that writes them is it? Did someone say something about an outside company doing the headlines? I don't know about you but that seems really abominably stupid to me.
I never tire of telling people that most of the Adver headlines are written in Oxford.
I doubt that the dear old Adver will be around for much longer....Gannett are flogging off the Victoria Road site, after 150 years, I'm not sure they'll bother with a Swindon site, just ship it out to their site on an industrial estate in Oxford, until the almost inevitable shutdown.