Hmm, I could understand some extra hatred in the last couple of years due to winning games, signing players and Paolo Di Canio....
...but why the hatred in 2003 we were a skint nothing team back then, ticket prices maybe?
Because the survey works on how many team's fans name you in their top three most disliked, and we'd appear in quite a few. Ones we hate like the Slave Traders, the Bananaboys, and the Shirt-bashers(possibly), and then ones we don't really care about like Reading, Gillingham, Cheltenham(?) etc.
That said, I seem to remember we had Reading as no.3 and I don't think Rovers listed us, so swap those two and you're golden.