Adver News: Club gets go-ahead to stage live music concerts

[News Monkey]

Club gets go-ahead to stage live music concerts
           
           


  SWINDON Town have agreed a deal to stage concerts at the County Ground worth a seven-figure sum each year to the club, chairman Jed McCrory has revealed.

           

http://www.thisisswindontownfc.co.uk/news/headlines/10335145.Club_gets_go_ahead_to_stage_live_music_concerts/?ref=rss
           
           
           

[yeo]

Nice made up figures.

I wouldn't have thought its as easy as that to make money from concerts but what do I know..

My moneys on Chris De Burgh

[suttonred]

Of course you can make money, if you know what you are doing, and by all accounts at least some of the board do.

[DV]

Anyone have any idea what we made on previous concerts?

Was it Elton John where all the money the concert made had to go towards redoing the pitch which was ruined by said concert

[blinkpip]

Great no pre season friendly's for our players for the next 5 years. Is it really worth the effort.

[chalkies_shorts]

Diamandis confirmed the Brian Adams concert made the club £50k.
If you work on the basis that every concert sells out and a 15,000 capacity then each person would need to make a clear £5,56 to make the £1m mark excluding marketing, ticketing, sponsorship etc.
I would have thought Saxondale would have a view on this.

[Ginginho]

Diamandis confirmed the Brian Adams concert made the club £50k.
If you work on the basis that every concert sells out and a 15,000 capacity then each person would need to make a clear £5,56 to make the £1m mark excluding marketing, ticketing, sponsorship etc.
I would have thought Saxondale would have a view on this.

After a brief search there were approx 17,000 people at the Bryan Adams concert. Ticket prices were between £30 and £45, so let's say an average price of £35. That's £595,000 gross, without any extra revenue (drinks, food, etc).
A net profit of £50K seems low, but I have no idea how much these things cost to host though.

[ghanimah]

As reported by the Advertiser last month, the stadium will play host to six weekends of musical entertainment during the off-season after a deal was reached with Avalon Investment Services and their associates to organise the events in SN1.

I'm confused. Why is an investment firm run by an accountant organising concerts? Avelon Investments is run by Harry Kerr, someone who contributes to the financial press and was linked to a takeover at Portsmouth.  It has nothing to do with entertainment.

Or there is also a firm called Avalon Entertainment which is an international company. This looks more likely and certainly seems professional and acts for a number of top artists.

So have the Adver got its facts wrong or does Jed et al know what they're doing?

[RobertT]

The key word in the "profit" published for the Bryan Adams concert is Diamandis.  I wonder if there some high publishing costs for marketing material.

[Flashheart]

If a certain fat Greek bastard known for little more than being a cunt can turn a 50k profit from a concert. Could somebody that is supposedly in the music business turn a 150k profit?

Also if Diamond Mike declares any profit, it's reasonable to assume the real profit made would be somewhat higher.

[tans]

@SamMorshead_SA: @tansstfc1983 obviously you've put doubt in my mind but I spoke to Avalon Investments yesterday. It is them.

[Reg Smeeton]

 I'd imagine the club will get some kind of fee, for the use of the CG, then anything else will go diferent pockets.

The last time, the pitch wasn't ruined by punters feet, but the mass of the stage, which basically sunk into it.

There is good case to make for artificial pitches in the lower leagues...although not ideal, in these days of climate change and multiple use, it has to be the way forward.  Look at some of the shit heaps we've had to endure recently. Football is pretty much a stay on your feet game these days....so it might improve skill levels.

[ghanimah]

@SamMorshead_SA: @tansstfc1983 obviously you've put doubt in my mind but I spoke to Avalon Investments yesterday. It is them.

Cheers...it still seems odd. We'll have to wait for more details I guess. But it's yet another question...they're stacking up.

[RobertT]

I'd imagine the club will get some kind of fee, for the use of the CG, then anything else will go diferent pockets.

The last time, the pitch wasn't ruined by punters feet, but the mass of the stage, which basically sunk into it.

There is good case to make for artificial pitches in the lower leagues...although not ideal, in these days of climate change and multiple use, it has to be the way forward.  Look at some of the shit heaps we've had to endure recently. Football is pretty much a stay on your feet game these days....so it might improve skill levels.

The artificial pitches have made it into Rugby, which has way more floor contact with little issues thus far.  There are claims of injuries but I believe the stats show that while the type of injuries are different, they are less frequent - more twists than strains.

The point about some of the recent pitches should be a good reason to consider it in fact.  We've seen games in recent weeks played on ploughed farms and beaches, or a bit of both.

[london_red]

Starting to feel for the board a bit, they are on a hiding to nothing with a lot of people aren't they FFS.

Constant moaning and questioning of their finances, then when they announce a strategy for generating revenue people just piss and moan about the company they contract to do it or what it's going to do to the pitch.

Stop being so precious and over analysing every little thing. Caution and oversight are absolutely warranted when new and unknown persons invest in the club. Petty nitpicking seems OTT to me.