Wonder if this means it'll be Sky's cameras used or Sky are just chucking a bunch of money at iFollow (owned by NeuLion, a company from the USA, I think they are called)? If the more assumed latter, this may mean that iFollow can have no excuses but to invest better in the livecasts of the matchday infrastructure.
With many more eyes (literally) on their performance, a good, efficient and responsive customer service chat would be at least the minimum. Troubleshooting will need to be pretty on the ball too (things like a well synced commentary). People won't accept the poor level of service that has been provided to date, and let's face it they are offering a premium service so all of the parts produced should be of a consistent quality.
Thinking this may even become a more long term option, as once you open the gates on more "armchair" availability it is difficult to go back, I wonder if a company like PremierSPorts/FreeSports would go after a streaming contract. They already have some rights to 3pm Premier League matches
. From what I saw recently, via their online player, they not only had some ok commentary but the stream was available upto 1080p, with zero issues. Who owns FreeSports? I wonder if they used to be Santana (or whatever), just going by the branding/colours?
They have some quite high profile sponsor contracts via their ads so must have a decent bit of budgie and stream La Liga too. iFollow (NeuLion) would be wise to up their game because surely Premier/Free Sports would be sniffing at grabbing the rights to produce and stream for L1&L2?