What's going on 'ere then?

[Boeta]

Nike criticised by some England players for seeking publicity from wristbands intended to promote an anti-racism campaign (Daily Mirror)

[oxford_fan]

gary neville the main instigator, i think.

nike a definitely doing it to cash in. where does the money from their new wristbands go? dont think its all charitable. and even if all the money is donated, they're still getting the good publicity from it which boosts their sales in the future (unless something like the current situation happens and the public turns on them, but i doubt it)

[strooood]

all those wristbands, whatever cause, are fucking gay.
shows how much the public are influenced by what they see dudes on TV wearing

[Simon Pieman]

even the ones by radio one are a publicity stunt! get's people interested and wotnot, so of course it's advertising

[Sussex]

A bit like radio 1's latest marketing thing. Ask people to text in to their shows at every available opportunity. Interact with the listeners and make a tidy profit in the process. Kerching!

[Simon Pieman]

and those instant win thingy's. you now have to text in a code at a pound a go - buying the product alone is not enough to warrant being part of the competition