So we're just relying on some rich men from developing countries to be willing to sacrifice a percentage of their profit margin for the sake of what they see as the 'underclass'? What could possibly go wrong?!
This sort of scheme does happen. Unfortunately, the difference is it requires British people spending "British pounds" to get it going.
If you're that keen to make this sort of thing work, then why not get buying from Via Design? Or does it hurt you to think that it was set up by British investors (even if not government foreign aid)?
http://www.viadesign.org/index.html