Not at all Batch, but companies should give in to knobjockeys
I don't think its 'giving in'. asda are hardly submitting to rangers fans and sucking each one of them off. the corporate thought process probably goes something like this:
fat cat: "hey i had a thought; our shop is green and they're rangers fans. they're less inclined towards green things. there's a small chance that a small number of them might just go up the road to tesco instead. like what happened with subway - everyone went to greggs because it has blue in the logo. shall we paint it blue instead of green?"
fatter cat: "yes."
fat cat: "problemsolved".
fatter cat: "what?"
fat cat: "problem solved."