|
Title: STFC in Marketing shocker! Post by: Piemonte on Friday, August 11, 2006, 15:07:06 In a moment of utter boredom last night when Big Brother was on I flicked though the local free reg "The Star"
Imagine my suprise when I saw that outside an inside the front page was full page adverts for STFC (4 full pages in all) covering everything from matchday prices, season tickets to conferencing and party packages and pricing. Its good to see that someone (Mike sullivan before the crash?) had the common sense to activly promote the club whilst there is a renewed feeling of positivity around the CG. More evidence that the clubn is actually being run like a proper business now? Title: STFC in Marketing shocker! Post by: SwindonTartanArmy on Friday, August 11, 2006, 15:09:27 shame it was in a paper that no-one actually reads. Adverts around town would be better.
Title: STFC in Marketing shocker! Post by: Piemonte on Friday, August 11, 2006, 15:11:25 Quote from: "SwindonTartanArmy" shame it was in a paper that no-one actually reads. Adverts around town would be better. Other than me it would seem :? As far as I'm aware everyhouse in Swindon should get a copy of the Star though so whilst readership is low, circulation is high. I doubt 4 pages advertising in the star costs much either. About tree fiddy I'd guess. Title: STFC in Marketing shocker! Post by: SwindonTartanArmy on Friday, August 11, 2006, 15:15:16 I dont know anyone that actually looks at it. Goes straight dans la poubelle as Phillipe Cuervo might have said.
Title: STFC in Marketing shocker! Post by: Arriba on Friday, August 11, 2006, 15:15:21 i haven't had a free paper delivered to my house for years.is the messenger still printed?
i used to post them when i was a kid around 11-12 and got paid a penny a paper.i used to dump them in bushes until i got caught when the council men had a clean up found months worth of the shitty rag and i was sacked. Title: STFC in Marketing shocker! Post by: land_of_bo on Friday, August 11, 2006, 15:21:33 Quote from: "arriba" i haven't had a free paper delivered to my house for years.is the messenger still printed? i used to post them when i was a kid around 11-12 and got paid a penny a paper.i used to dump them in bushes until i got caught when the council men had a clean up found months worth of the shitty rag and i was sacked. soapy tit wank, snap...used to sing a song doing my rounds. Messenger, swindon and district a penny a paper for me... :| Title: STFC in Marketing shocker! Post by: OOH! SHAUN TAYLOR on Friday, August 11, 2006, 15:25:46 Quote from: "SwindonTartanArmy" I dont know anyone that actually looks at it. Goes straight dans la poubelle as Phillipe Cuervo might have said. So you think, quite literally, that no one reads it. I think you may be sadly mistaken. I'm riding Piemonte's train with this. Well done the club whosever idea it was 8) Title: STFC in Marketing shocker! Post by: Piemonte on Friday, August 11, 2006, 15:51:14 Quote from: "OOH! SHAUN TAYLOR" Quote from: "SwindonTartanArmy" I dont know anyone that actually looks at it. Goes straight dans la poubelle as Phillipe Cuervo might have said. So you think, quite literally, that no one reads it. I think you may be sadly mistaken. I'm riding Piemonte's train with this. Well done the club whosever idea it was 8) YES RIDE MY TRAIN YOU MOTHER FUCKERS Title: STFC in Marketing shocker! Post by: STFC_Chris on Friday, August 11, 2006, 21:20:30 Quote from: "arriba" i haven't had a free paper delivered to my house for years.is the messenger still printed? i used to post them when i was a kid around 11-12 and got paid a penny a paper.i used to dump them in bushes until i got caught when the council men had a clean up found months worth of the shitty rag and i was sacked. No stopped about 5/6 years ago, when I used to deliver it. I got made redundant...I was only 12! :x Title: STFC in Marketing shocker! Post by: townendjim on Saturday, August 12, 2006, 08:03:52 our star goes straight in the paper box, it's just full of adverts
Title: STFC in Marketing shocker! Post by: reeves4england on Saturday, August 12, 2006, 09:02:59 For STFC!!!!!
Nice to see they are reaching out. I'm sure that just by attracting 4 or 5 newcomers they are getting a profit, then if they bring afriend next time etc etc etc Title: STFC in Marketing shocker! Post by: townendjim on Saturday, August 12, 2006, 10:13:21 a small advert in the adver would be ten times more productive than one in the star
Title: STFC in Marketing shocker! Post by: Piemonte on Saturday, August 12, 2006, 10:15:04 Quote from: "townendjim" a small advert in the adver would be ten times more productive than one in the star I dont see how. STFC gets at least the back page as free advertising every day Title: STFC in Marketing shocker! Post by: townendjim on Saturday, August 12, 2006, 10:16:02 but that doesn't advertise ticket prices or promotions etc etc
Title: STFC in Marketing shocker! Post by: reeves4england on Saturday, August 12, 2006, 10:32:17 Quote from: "townendjim" but that doesn't advertise ticket prices or promotions etc etc I think you will find there is quite often a mention of anything special in thereTitle: STFC in Marketing shocker! Post by: Northern Red on Saturday, August 12, 2006, 11:05:39 Well I read it :|
Remember the Messenger as well, although it was even worse than the Star Title: STFC in Marketing shocker! Post by: SwindonTartanArmy on Monday, August 14, 2006, 10:07:48 Quote from: "reeves4england" Quote from: "townendjim" but that doesn't advertise ticket prices or promotions etc etc I think you will find there is quite often a mention of anything special in thereTitle: STFC in Marketing shocker! Post by: Cookie on Monday, August 14, 2006, 12:28:56 Editorial is priceless and as such we are lucky to be the only pro team in the distribution area for the adver.
From my experience 4 pages in the Star would be at least £1k and this would only get you quarter page near the front of the adver. Title: STFC in Marketing shocker! Post by: SwindonTartanArmy on Monday, August 14, 2006, 13:32:18 Quote from: "Cookie" Editorial is priceless and as such we are lucky to be the only pro team in the distribution area for the adver. From my experience 4 pages in the Star would be at least £1k and this would only get you quarter page near the front of the adver. Would have thought a 1/4 page advert in the Adver would be seen by many more people than 4 pages in the star. Title: STFC in Marketing shocker! Post by: Simon Pieman on Monday, August 14, 2006, 22:54:34 Quote from: "reeves4england" Quote from: "townendjim" but that doesn't advertise ticket prices or promotions etc etc I think you will find there is quite often a mention of anything special in therePook gets mentioned quite a bit. I don't mean good special either :o |