Brand new fans are not likely to jump straight in and buy a season ticket, the match day prices need to be attractive enough not to put them off initially.
Well i don't know, where i'm not a brand new fan i have never had a season ticket before and i would come to games every now and again when i could get someone to come with me. Once i got told about the £199 season ticket, i was down there in a week buying one. Also, i know a few people that have heard about it and are thinking about it. These people haven't ever been to a game before. This is what the club needs.
